UBER AUGMENTED REALITY
An AR Ride Share Safety Solution

Find your driver faster in the fast paced city & ensure you’re getting in the right car.
Project Type
University AR/VR Course Case Study Project
Duration
3 Weeks
Skills Developed
Research, wireframing, rapid prototyping, and user empathy
PROBLEM
In my AR/VR course, I was tasked to find an augmented reality solution to any problem of my choosing. At the time, in recent news Uber had been experiencing safety issues of users getting into the wrong car and facing serious consequences.
SOLUTION
Ultimately, the goal is to allow users to feel as safe as possible when getting into a car. I’ve prototyped a feature that would be added to ride sharing services that allow the user to be able to access “AR+”. This allows the user to use location-based augmented reality to pinpoint exactly where they will be picked up to increase efficiency from the drivers’ end. Additionally, it will allow the rider to view the exact car that they are getting into with AR technology.
WIREFRAMES

How can users locate their Uber safely, while keeping pickup efficiency high?






Macie Linne
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